Mountain Joe's Protein Brownie

We have not been able to replace these. When we run out in the shop the customers are outraged — they love it way too much. It tastes so good you forget it's a protein treat.

A full-size oat flapjack with a serious protein load baked in. Soft, buttery, and layered with a topping that puts it closer to a dessert than a health-food bar.

The oat base means slower-releasing carbohydrate alongside the protein, so this works as a genuine pre-training top-up or a snack replacement rather than a straight protein hit.

Baked in the UK.

OAT BASED:

Real oats rather than a protein blend pressed into a bar shape. That's what gives it the slower carbohydrate release and the texture.

PRE-TRAINING FUEL:

Carbs and protein together. If you're training in an hour and haven't eaten properly, this is the more sensible choice than a straight protein bar.

PROPERLY BAKED:

Soft through the middle with a real topping. It eats like something from a bakery counter, which is not where most of this category sits.

Ready to eat. Ideal 60–90 minutes before training, or as a substantial snack through the day.

Whey Powder (MILK), White Chocolate Coating with Sweeteners [Sweeteners (Isomalt, Sucralose), Palm Oil, Whey Powder (MILK), WHEAT Flour (Calcium Carbonate, Iron, Niacin, Thiamine), Emulsifier (E322 SOYA), Natural Flavouring], Rapeseed Oil, WHEAT Flour (with Calcium, Niacin, Thiamine, Iron), Low Sugar Caramel [Oligofructose, Humectant (E422), Palm Kernel, Water, Unsalted Butter (MILK), Palm Oil, Emulsifiers (E471, E492, E322), Gelling Agent (E440), Salt], Caramel [Sweetened Condensed MILK, Glucose Syrup (SULPHITES), Invert Sugar Syrup, Palm Oil, Butter (MILK), Sugar, Emulsifier (E471), Stabiliser (Pectin), Salt, Natural Flavouring], Sugar, Water, White Chocolate [Sugar, Whole MILK Powder, Cocoa Butter, Skimmed MILK Powder, Emulsifier (E322 SOYA), Natural Vanilla Flavouring], Vegetable Glycerine, Dried Whole EGG Powder, Salt, Natural Vanilla Flavouring, Xanthan Gum, Ascorbic Acid.

ALLERGENS: Contains MILK, WHEAT (gluten), SOYA, EGG, SULPHITES. May contain nuts and peanuts. The Chocolate (Caramal) Brownie flavour has its own separate label (whey protein, toffee, dark chocolate flavour coating, cocoa) — use that one for the chocolate variant.